Areas of Expertise

 HIGH TECH MARKETING RESOURCES ON DEMAND

Cambridge Consulting helps its clients in the technology industry by providing broad expertise in the Product Marketing, Competitive Intelligence and Analysis, and Product Management functional areas. We have developed three distinct service offerings, Interim Staffing, Strategic and Implementation Consulting and Web-based solutions that support these functional areas.

A more detailed description of these client service offerings is provided in the links within this section. The general areas of expertise listed below provide more specific examples of our engagements.

GENERAL AREAS OF EXPERTISE 

Product Marketing

  • Product Positioning
  • Pricing
  • Marketing Research
  • Custom services

Competitive Intelligence

  • Competitive Matrices
  • Marketing Pricing
  • Channel Compensation
  • Partner Programs
  • Custom services

Competitive Analysis

  • Market Analysis
  • Product Profilers
  • White Papers
  • Attack Briefs
  • Beat-Sheets
  • Custom services

Product Management

  • Product strategy
  • Market requirements
  • Competitive analysis
  • Custom services

Program Management

  • Product lifecycle management
  • Project planning and management
  • Resource management
  • Custom services

GETTING STARTED
Take a look at our Web site, and then let's talk about what we can do for you. Contact the Cambridge Consulting office nearest you.

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