INTELLIGENT OUTSOURCING

When Staffing and Outsourcing Make Sense for your Marketing Organization

In today’s global workforce economy, staffing and outsourcing models are acceptable alternatives to permanent hiring when it comes to IT, HR, legal, manufacturing and, yes, even marketing, within small and large enterprises. Both organizational models offer the common goals of reduced cost and greater work efficiency, but not every vendor can deliver.

The staffing model may have been around the longest, but outsourcing continues to grow across many industries and functional disciplines. Even core inbound and outbound marketing disciplines such as Product Management, Product Marketing, PR and MARCOM are delivered by an outsourcing model.

To understand when the time is right to hire, staff or how to intelligently outsource a marketing function, please download the complete article or contact Cambridge directly.

Click here to download a PDF of the complete article, “Intelligent Outsourcing: When Staffing and Outsourcing Make Sense for your Marketing Organization.”

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